Hi, I'm Sam...
I help established coaches turn Facebook interest into conversations, enquiries and booked clients.
I've been online for over twenty years, I'm a Meta Certified Community Manager, and I've spent a decade running Facebook groups that actually book clients. Today I focus on helping coaches turn that experience into a simpler way to get clients, pairing the human side of Facebook with simple systems so the follow-up doesn't rely on your memory.
My husband Steve looks after the technical and systems side through Ready Made Marketer, so between us we cover both the marketing and the practical systems your business needs.
It Started As A Last Resort
I started my first Facebook group over a decade ago, almost as a last resort, to keep an online bully from seeing who my audience was. What felt like a setback turned out to be the best thing that could have happened, because it absolutely changed my life.
That one decision has brought me friendships that have lasted for years, deep connections with my audience, and a real sense of direction and purpose. It has put me on stages. And yes, the money has always been nice too.
What I learned is that using your Facebook group, personal profile and pages together can be a really effective way to build the one thing no coaching business can survive without, an engaged audience that actually wants to work with you.
Twenty Years In The Making
The approach I teach is not theory. It is what I have been doing for two decades.
years online building audiences and communities
of running Facebook groups that actually book clients
Community Manager, trained on Facebook's own tools
the simple system that runs the enquiry, booking and follow-up
How I Approach It Now
Today I pair that organic Facebook audience growth with simple systems using Ready Made Marketer (RMM) and The Coaching Client System. Steve looks after the technical and systems side through RMM, so the audience you build has a proper place to land, with enquiry forms, booking calendars and follow-up that helps turn interest into conversations and booked calls, while you save time and leave the tech overwhelm behind completely.
If I can do it, so can you. I love helping other coaches use their Facebook group, personal profile and pages together to build, grow and nurture the most valuable asset their business has.
Let's Get Your Audience Working For You
Book a quick, no-pressure 15-minute call. It is not a free coaching session and there is no hard pitch, just an honest look at where you are stuck and whether my 1:1 help or RMM could be a fit for where you are right now.
Book Your Free Call